{"title":"Brightening \u0026 Glow","description":"\u003cp\u003eFor a luminous, even-toned, lit-from-within complexion.\u003c\/p\u003e","products":[{"product_id":"vitamin-c-serum","title":"VITAL Vitamin C Serum","description":"\u003cp\u003e\u003cem\u003eRadiance, distilled.\u003c\/em\u003e The VITAL Vitamin C Serum is a featherlight concentrate of skincare's most celebrated antioxidant, composed to awaken dull, tired skin into a state of quiet luminosity. With each morning application, tone appears more even, texture more refined, and the complexion carries that unmistakable lit-from-within clarity that never needs to announce itself.\u003c\/p\u003e\u003ch4\u003eWhy it belongs in your ritual\u003c\/h4\u003e\u003cul\u003e\n\u003cli\u003eVisibly brightens and revives a dull, fatigued complexion\u003c\/li\u003e\n\u003cli\u003eSoftens the appearance of dark spots and uneven tone\u003c\/li\u003e\n\u003cli\u003eA daily antioxidant veil against pollution and urban stress\u003c\/li\u003e\n\u003cli\u003eWeightless, fast-absorbing elegance beneath moisturizer or makeup\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch4\u003eThe ritual\u003c\/h4\u003e\u003cp\u003eEach morning, press 3–4 drops into freshly cleansed skin. Follow with your moisturizer and sunscreen. Suited to all skin types. 30ml.\u003c\/p\u003e","brand":"VITAL","offers":[{"title":"Default Title","offer_id":41977346064459,"sku":null,"price":1299.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0647\/0788\/7179\/files\/EMXN1y8qUgoGdXBsb2FkEg55bGFiLXN0dW50LXNncBo4YWdlbnRfdXBsb2FkLzE3ODQzNjEyMzQvaUVvZjF0R3NubS8xLXZpdGFtaW4tYy1zZXJ1bS5wbmc.png?v=1784361723"},{"product_id":"skin-lighting-night-repair-serum","title":"VITAL Night Repair Serum","description":"\u003cp\u003e\u003cem\u003eWhile the world sleeps, your skin transforms.\u003c\/em\u003e The VITAL Night Repair Serum works in concert with the skin's natural overnight renewal hours — the quiet window when true restoration happens. You wake to a complexion that looks rested, smoothed and subtly brighter, as though you have slept longer than you actually did.\u003c\/p\u003e\u003ch4\u003eWhy it belongs in your ritual\u003c\/h4\u003e\u003cul\u003e\n\u003cli\u003eSupports the skin's overnight renewal rhythm\u003c\/li\u003e\n\u003cli\u003eVisibly brightens and evens the look of tone by morning\u003c\/li\u003e\n\u003cli\u003eSmooths and refines texture for a soft, rested glow\u003c\/li\u003e\n\u003cli\u003eDeep nourishment without a trace of heaviness\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch4\u003eThe ritual\u003c\/h4\u003e\u003cp\u003eEach evening, apply 3–4 drops to cleansed skin as the final step before your night cream. Let the night do the rest. 30ml.\u003c\/p\u003e","brand":"VITAL","offers":[{"title":"Default Title","offer_id":41977346162763,"sku":null,"price":1299.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0647\/0788\/7179\/files\/EMXN1y8qVQoGdXBsb2FkEg55bGFiLXN0dW50LXNncBo7YWdlbnRfdXBsb2FkLzE3ODQzNjEzMTQvMFZob3c2VHBDZS8yLW5pZ2h0LXJlcGFpci1zZXJ1bS5wbmc.png?v=1784361728"},{"product_id":"the-luxe-whitening-serum","title":"VITAL Luxe Whitening Serum","description":"\u003cp\u003e\u003cem\u003eOur signature. Your glow.\u003c\/em\u003e The Luxe Whitening Serum is the crown of the VITAL collection — a rich yet fast-absorbing concentrate devoted to a luminous, porcelain-smooth, exquisitely even complexion. Dark spots, dullness and discoloration appear to fade; what remains is the kind of radiance people notice before they notice anything else.\u003c\/p\u003e\u003ch4\u003eWhy it belongs in your ritual\u003c\/h4\u003e\u003cul\u003e\n\u003cli\u003eVisibly brightens toward a luminous, even-toned complexion\u003c\/li\u003e\n\u003cli\u003eSoftens the appearance of dark spots and discoloration\u003c\/li\u003e\n\u003cli\u003eElevates clarity, smoothness and radiance with daily use\u003c\/li\u003e\n\u003cli\u003eA silken, fast-absorbing texture worthy of the flagship name\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch4\u003eThe ritual\u003c\/h4\u003e\u003cp\u003eMorning and evening, press 3–4 drops into cleansed skin. In daylight hours, always seal your glow beneath sunscreen. 30ml.\u003c\/p\u003e","brand":"VITAL","offers":[{"title":"Default Title","offer_id":41978687782987,"sku":null,"price":999.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0647\/0788\/7179\/files\/EMXN1y8qUQoGdXBsb2FkEg55bGFiLXN0dW50LXNncBo3YWdlbnRfdXBsb2FkLzE3ODQzNjE0MDEvUWtmOXljNVM3TC81LWx1eGUtd2hpdGVuaW5nLnBuZw.png?v=1784361778"},{"product_id":"rice-milk-glass-skin-face-wash","title":"VITAL Rice Milk Glass Skin Face Wash","description":"\u003cp\u003e\u003cem\u003eThe glass-skin ritual begins at the basin.\u003c\/em\u003e A silken gel cleanser steeped in nourishing \u003cstrong\u003eRice Milk\u003c\/strong\u003e — Asia's time-honored secret for soft, translucent-looking skin. It dissolves the day: impurities, excess oil, makeup residue — while flooding skin with gentle hydration. Never tight. Never stripped. Simply, immaculately clean.\u003c\/p\u003e\u003ch4\u003eWhy it belongs in your ritual\u003c\/h4\u003e\u003cul\u003e\n\u003cli\u003eDeep-cleanses without disturbing natural moisture\u003c\/li\u003e\n\u003cli\u003eRice milk softens, smooths and brightens the look of skin\u003c\/li\u003e\n\u003cli\u003eRinses to a dewy, glass-skin finish\u003c\/li\u003e\n\u003cli\u003eGentle enough for morning and night, every day\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch4\u003eThe ritual\u003c\/h4\u003e\u003cp\u003eMassage over damp skin morning and evening; rinse with lukewarm water. Follow with your VITAL toner and serum. 100ml.\u003c\/p\u003e","brand":"VITAL","offers":[{"title":"Default Title","offer_id":41978687914059,"sku":null,"price":999.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0647\/0788\/7179\/files\/EMXN1y8qVQoGdXBsb2FkEg55bGFiLXN0dW50LXNncBo7YWdlbnRfdXBsb2FkLzE3ODQzNjE0NDYvRXVrSDY4anp4SS83LXJpY2UtbWlsay1mYWNlLXdhcy5wbmc.png?v=1784361802"},{"product_id":"vitamin-c-amp-glutathione-glow-cream","title":"VITAL Glow Cream — Vitamin C + Glutathione","description":"\u003cp\u003e\u003cem\u003eRadiance you can wear daily.\u003c\/em\u003e The VITAL Glow Cream unites \u003cstrong\u003eVitamin C\u003c\/strong\u003e and \u003cstrong\u003eGlutathione\u003c\/strong\u003e — two of the most coveted names in brightening skincare — in one silken, fast-absorbing cream. Dull, tired skin appears revived; tone looks progressively more even; the glow becomes simply how your skin looks now.\u003c\/p\u003e\u003ch4\u003eWhy it belongs in your ritual\u003c\/h4\u003e\u003cul\u003e\n\u003cli\u003eVisibly brightens a dull, uneven complexion\u003c\/li\u003e\n\u003cli\u003eSoftens the appearance of dark spots over time\u003c\/li\u003e\n\u003cli\u003eA silken texture that melts in without residue\u003c\/li\u003e\n\u003cli\u003eFlawless under makeup or sunscreen\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch4\u003eThe ritual\u003c\/h4\u003e\u003cp\u003eMorning and evening, massage over cleansed face and neck. In daylight, finish with sunscreen. 55g.\u003c\/p\u003e","brand":"VITAL","offers":[{"title":"Default Title","offer_id":42911998312523,"sku":null,"price":1299.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0647\/0788\/7179\/files\/EMXN1y8qTgoGdXBsb2FkEg55bGFiLXN0dW50LXNncBo0YWdlbnRfdXBsb2FkLzE3ODQzNjE1NTAvcUI0Uk0ydld5UC8xMC1nbG93LWNyZWFtLnBuZw.png?v=1784361831"},{"product_id":"glutathione-brightening-serum","title":"VITAL Glutathione Brightening Serum","description":"\u003cp\u003e\u003cem\u003eGlow, concentrated to its essence.\u003c\/em\u003e A featherlight serum composed around \u003cstrong\u003eGlutathione\u003c\/strong\u003e — the antioxidant whose brightening reputation precedes it. Tone appears progressively more even; dark spots and dullness seem to quietly retreat. Luminosity, administered drop by drop.\u003c\/p\u003e\u003ch4\u003eWhy it belongs in your ritual\u003c\/h4\u003e\u003cul\u003e\n\u003cli\u003eVisibly brightens toward a more even complexion\u003c\/li\u003e\n\u003cli\u003eSoftens the appearance of dark spots and dullness\u003c\/li\u003e\n\u003cli\u003eWeightless — layers seamlessly with other serums\u003c\/li\u003e\n\u003cli\u003eDaily antioxidant support against environmental stress\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch4\u003eThe ritual\u003c\/h4\u003e\u003cp\u003eMorning and\/or evening, press 3–4 drops into cleansed skin before moisturizer. Daily sunscreen preserves the result. 30ml.\u003c\/p\u003e","brand":"VITAL","offers":[{"title":"Default Title","offer_id":42912000245835,"sku":null,"price":1299.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0647\/0788\/7179\/files\/EMXN1y8qVQoGdXBsb2FkEg55bGFiLXN0dW50LXNncBo7YWdlbnRfdXBsb2FkLzE3ODQzNjE1NjMvSVZ6bTd6WXZoai8xMi1nbHV0YXRoaW9uZS1zZXJ1bS5wbmc.png?v=1784361855"},{"product_id":"vitamin-c-face-wash","title":"VITAL Vitamin C Face Wash","description":"\u003cp\u003e\u003cem\u003eWake your glow before your coffee.\u003c\/em\u003e A brightening daily cleanser charged with \u003cstrong\u003eVitamin C\u003c\/strong\u003e, lifting away dirt, oil and dullness in one refreshing gesture. Skin is left immaculately clean, soft to the touch and noticeably fresher-looking — the luminous first step of the VITAL ritual.\u003c\/p\u003e\u003ch4\u003eWhy it belongs in your ritual\u003c\/h4\u003e\u003cul\u003e\n\u003cli\u003eDeep-cleanses while visibly brightening dull skin\u003c\/li\u003e\n\u003cli\u003eVitamin C refreshes tired, uneven-looking tone\u003c\/li\u003e\n\u003cli\u003eRinses clean without tightness or dryness\u003c\/li\u003e\n\u003cli\u003eGentle enough for morning and evening, daily\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch4\u003eThe ritual\u003c\/h4\u003e\u003cp\u003eMassage over damp skin morning and evening; rinse with lukewarm water. Follow with your VITAL serum and moisturizer. 100ml.\u003c\/p\u003e","brand":"VITAL","offers":[{"title":"Default Title","offer_id":42912004046923,"sku":null,"price":999.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0647\/0788\/7179\/files\/EMXN1y8qUgoGdXBsb2FkEg55bGFiLXN0dW50LXNncBo4YWdlbnRfdXBsb2FkLzE3ODQzNjE2MzkvM3Y1TW13SkpxQy8xNi12aXRjLWZhY2Utd2FzaC5wbmc.png?v=1784361917"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0647\/0788\/7179\/collections\/ChatGPT_Image_Dec_18_2025_09_45_46_PM.png?v=1784357565","url":"https:\/\/vitalpkofficial.com\/collections\/brightening-glow.oembed","provider":"VITAL PK OFFICIAL","version":"1.0","type":"link"}